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AC/DC FRONT MAN BRIAN JOHNSON RAISES FUNDS FOR
ALZHEIMER’S ASSOCIATION WITH ‘HIGHWAY TO HELP’ CAMPAIGN
Fifty Plus Racing team committed to making a difference for people impacted by Alzheimer’s
CHICAGO, December 21, 2012 – The lead singer of the rock band AC/DC, Brian Johnson and Fifty Plus
Racing announce the ‘Highway to Help’ campaign benefiting the Alzheimer’s Association.
The ‘Highway to Help’ campaign will kickoff January 4–6, 2013 at the Roar Before the Rolex 24, a three–day fan fest
where attendees participate in guided garage tours, tech talks and fan forums. After the “Roar,” Johnson and the
Fifty Plus Racing team will encourage support of “Highway to Help” leading up to and during the 51st annual Rolex
24 at Daytona on January 26–27, a 24–hour sports car endurance race held at Daytona International Speedway. The
race will mark the start of the 2013 Rolex Sports Car Racing Series season. Johnson has been the front man for
powerhouse rock band AC/DC since 1980. In addition to his musical acclaim, Johnson is an avid racing enthusiast,
member of the Fifty Plus Racing team and Alzheimer’s advocate.
“Fifty Plus Racing is proud to support the Alzheimer’s Association and do our part on the track to spotlight this
disease,” said Brian Johnson. “‘Highway to Help’ was created in honor of the millions of people affected by
Alzheimer’s. Our team is racing for awareness and eventually a cure.”
Johnson’s fellow Fifty Plus Racing team members and drivers include Frank Beck, Byron DeFoor, Jim Pace, former
Rolex 24 overall winner, Carlos DeQuesada, former Rolex 24 class winner and Ian James, current champion in all
four of the NASCAR owned Grand–Am sanctioned Daytona Prototype, GT, Grand Am Cup Grand Sport and
Sport touring classes.
“The Alzheimer’s Association appreciates the support of Brian Johnson and the entire Fifty Plus Racing team,” said
Angela Geiger, Chief Strategy Officer for the Alzheimer’s Association. “The team is truly passionate about racing
and recognizes the great need for more awareness and funds for Alzheimer’s.”
Alzheimer’s disease is a growing epidemic and is the nation’s sixth leading cause of death. According to the
Alzheimer’s Association 2012 Alzheimer’s Disease Facts & Figures, more than five million Americans are currently living
with Alzheimer’s. Approximately 200,000 of those people are under the age of 65 and living with younger–onset
To make a donation to ‘Highway to Help’ benefiting the Alzheimer’s Association, visit fiftyplusracing.com. For a
donation of $5,000 and above, your name, or a name of your choice, will be placed on the Fifty Plus Racing racecar
during all ‘Highway to Help’ race events.
The Alzheimer’s Association is the world’s leading voluntary health organization in Alzheimer’s care, support and
research. Our mission is to eliminate Alzheimer’s disease through the advancement of research, to provide and
enhance care and support for all affected, and to reduce the risk of dementia through the promotion of brain health.
Our vision is a world without Alzheimer’s. Visit alz.org or call 800–272–3900.